Previous documents: Discovery results, Pitch

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The goal of this document is to serve as comprehensive initiative documentation.

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This document is collaborative in its nature, so its various parts are own and developed by various people.

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This block is inherited from the initiative Pitch:

Why & What

Context

<aside> ❓ What lead us to conclusion that there is a problem or opportunity? (Summary of the discovery results)

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Problem/Opportunity

<aside> ❓ What specific problem are we aiming to solve with this initiative? Is there customer feedback indicating a problem or a metric that is in an unfavourable state? Are there any research results? If this is an opportunity, how is it defined?

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Solution

<aside> ❓ Do we have a specific solution or set of ideas for addressing this problem/opportunity? How can we set its boundaries?

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Product Requirements

Set of JTBD

As a [person identification] in [situation/context] I’m trying to [job definition] to [desired outcome/optimization parameter].

AC: [how to check that this job could be done, outcome achieved]